Sunday, September 9, 2007

First Meeting

Our group met in the Pit on Friday to discuss revisions to our complex question, as well as to develop a plan for our research. We have decided to focus on how the usage of the public transportation network varies as the day progresses, in terms of their purpose for boarding. We developed a very brief questionnaire (so that we can refrain from wasting travelers' time and to maximize our ability to collect a broad survey) that first asks whether the person is using the bus for either school, work, leisure, or other usage. Next, we will ask for a simple 1-5 scale rating on the overall satisfaction of the bus. This seems elementary for a university-level research project, however, documenting the sociological attitude of the riders towards the bus will help to explain if the bus system has flaws that are impeding its usage in the city or if the buses are satisfactory to entice riders to board. Also, we will ask how often the person uses the bus via a batch of options, like twice-a-day, twice-a-week, etc., so that we may glean more information than we could gather firsthand in order to extrapolate our findings to wider spectra of times.

Finally, we will have markers so that riders can sketch a brief mental map of where they understand their respective bus travels. This exercise will allow our team to determine more information about how citizens use the bus, and how their understanding of the system either augments or hinders their usage of Chapel Hill's public transportation.

1 comment:

Christopher Gaffney said...

I love the mental mapping and the survey ideas. You guys are doing innovative research here!!! Good luck pulling it all together and let me know if you need help.

Dr. G